Case Study: Mentor™ Breast Implant Simulator App
by Johnson & Johnson MedTech
🎯 The Challenge
Patients considering breast augmentation often face uncertainty about postoperative appearance, leading to hesitation and anxiety. Mentor needed a digital tool to enhance patient-surgeon communication and support informed decision-making.
🔍 The Solution
Johnson & Johnson’s Mentor Worldwide LLC launched a 3D augmented reality AR simulator app—the Mentor Breast Implant Simulator. By uploading three photos, users can visualize different implant shapes and sizes in real time, enabling clearer expectations and fostering informed consultations.
⚙️ Key Features
- Interactive AR visualization: Real-time, on-device simulation of implant options, eliminating privacy concerns since images aren’t uploaded .
- Guided surgeon connection: Streamlined access to Mentor-affiliated surgeons directly through the app
- Educational content: Integrated a six-part educational series with patient testimonials and expert advice.
- Compliance-first rollout: Included boxed warnings and privacy assurances in line with medical-device regulations.
📈 Outcome & Impact
- Global launch with positive reception—ranked #3 in New Beauty’s “Top 9 Plastic Surgery Trends”
- App Store feedback highlights high user satisfaction:
“Game-changer…helped me visualize results and gain confidence.” (4.1 ★)
“Privacy: …patient’s images will never leave the app.”
🎓 Strategic Value
- For Patients: Increases confidence and reduces ambiguity by offering realistic previews and empowering decision-making.
- For Surgeons: Improves consultation quality and alignment with patient expectations during appointments.
- For Mentor & J&J: Elevates digital innovation in medical aesthetics, strengthening brand trust and thought leadership—a key pillar of their professional education portfolio
📌 Summary
By merging AR technology with visual simulation and guided education, Johnson & Johnson transformed the breast augmentation consultation journey. The Mentor Simulator app is a powerful tool that enhances patient experience, supports surgeons, and advances digital transformation in aesthetic care.
